Digital Marketing Manager

mClinica is hiring for a Digital Marketing Manager to serve our clients in Southeast Asia and support our growth regionally and globally. We are looking for a highly ambitious, dynamic individual who has the drive to excel. At mClinica, people who take initiative and ownership are rewarded significantly. 

Your Role:

  • Strengthen our digital community of pharmacy professionals and drive transaction volume up for our partners.
  • Create and manage digital campaigns across different channels, including In-app, Social Media, Display Networks and E-mail.
  • Test various search engine marketing techniques, landing page layouts for increasing conversion rates 
  • To review and revamp marketing tools/channel/websites/marketing materials
  • Formulate, direct, or coordinate marketing activities or policies to promote products and services
  • Create and develop fresh ideas for marketing campaigns
  • Build campaigns and initiatives to grow the business’ acquisition and activation campaigns
  • Run regular paid campaigns and track performance, with a focus on ROI.
  • Drive consistent relevant traffic and engagement within our networks and through paid campaigns.
  • Monitor and track all responses to marketing activities, analyzing and assessing use of marketing mix to generate maximum response
  • Work with senior management to design and execute on strategies to drive exponential growth across key metrics.
  • Liaise with the Creative Team to develop collateral and communication plan, consistent with our brand identity and goals.
  • Prepares strategic marketing plans and programs

Your Qualification:

  • Experience handling product, online platform and customer relation management
  • Desire to learn – attitude is by far the most important. You need to have a deep desire to learn about subject matters you may have little knowledge / expertise in.
  • Extraordinary social and customer-centric person, excited to engage with people at scale.
  • Excellent communicator and creative thinker, with a flair for numbers.
  • Proficiency in English and Bahasa.
  • BA/BS degree or equivalent relevant work experience.
  • Easy to work with, flexible to changes, be able to turn around projects quickly.
  • Background in running paid digital campaigns and CRM engagement – Facebook, Twitter, Google, etc.
  • Background in growing organic traffic on digital media – growth hacking
  • Experience with blogging and demand generation.
Locations: Indonesia
Categories: Marketing
Employment Type: Full-time

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